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Hygge in the Now

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Privacy Policy

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There are affiliate links in this article which means, at no additional cost to you, we could receive compensation for our recommendations.

There are affiliate links in this article which means, at no additional cost to you, we could receive compensation for our recommendations.

This policy was last updated on June 1, 2020.

Your privacy is important to Hygge in the Now. The policy below outlines how your personal information is collected and how it is used when you use our website.

You agree to the terms of this policy when you use this website. This privacy policy may change from time to time. If any changes are made, then you will be notified by revising the date at the top of this policy.

Who we are

Our website address is https://hyggeinthenow.com.

Founded in 2020 and based in the United States of America, Hygge in the Now is an independently operated blog run by Tove Maren Stakkestad. This website is a lifestyle and cultural blog written by a Danish American.

What personal data we collect and why we collect it

How Information is Collected

Here is how your information is collected on Hygge in the Now:

  • if you subscribe to the newsletter
  • if you leave a comment on the blog
  • if you purchase a product via the Hygge in the Now store
  • through website cookies and log files
  • through Google Analytics

Newsletter

If you decide to join the newsletter via any of the many sign up forms located throughout this website, then your first name and email address are required. We require your email address in order to send you the emails and we require your first name so that my emails to you will include a friendly personalized note.

At the bottom of every email I send, you will find a link to unsubscribe. You may unsubscribe from the newsletter at any time. If you are having trouble unsubscribing or would like to be removed from the newsletter, then simply send me an email at tovemaren@mamainthenow.com asking to be removed.

I currently use ConvertKit as my email service provider (read their privacy policy here.) Your data is collected and then passed to them. Tags are used within ConvertKit to track your actions and page visits so that future emails can be better tailored to meet your needs.

Currently, I send a minimum of one email per week. However, I will occasionally email you about products and other promotions that may be relevant to your interests.

Free printables are sent directly to your email with a download link via a ConvertKit.

Your email and name are never sold or given away to a third party.

All emails you receive are CAN-SPAM compliant. At the bottom of every email, you will find information on how to contact the sender, as well as information on how to unsubscribe.

Blog Comments

Love something you read on my blog? Then leaving a comment is a great way to do that! I personally love hearing your feedback. If you choose to leave a comment on a blog post, please be aware that the comment is public and visible to anyone who reads the comment section. Your email address is never shared or disclosed, but your name and comment will be visible to others.

It is highly recommended that you avoid leaving detailed personal information in your comments.

I reserve the right to remove comments deemed as inappropriate, threatening, profane, or spammy without notice.

Store Purchases

Products in the Hygge in the Now are sold via Amazon. Your name, email address, and country are required during the checkout process. This information is required in order to send you the purchased product and to determine whether or not the EU VAT tax should be applied to your purchase.

The details you enter are stored by third-party applications. 

I also sell products via affiliate programs. Each program collects and retains its own data. I do not have access to the personal information that is collected by these affiliate programs. It is best to read their individual privacy policies for more information on how your data is collected and used.

Cookies

Cookies store user-specific information into a log. I use the following cookies on Hygge in the Now:

  • Amazon (for advertising)
  • Facebook Pixel (for Facebook ad targeting): Read how the Pixel works
  • Google Analytics (for tracking website traffic and user behavior): Read how their cookies work
  • ConvertKit (for email tracking): Read about ConvertKit features.

Google Analytics

Hygge in the Now uses Google Analytics to track website performance and user behavior. It provides information on page-views, referral sources, and other valuable information that helps me adapt the content I write for this website. Google Analytics does capture anonymous data about location, age, gender, and interests, but I have no way to connect that information and specifically identify you. Google Analytics may also capture your IP address as you make your way around this website. You can read more about that here.

Social Media Privacy

Hygge in the Now uses various social media platforms. Hygge in the Now is not responsible for what you post on Hygge in the Now’s social media channels.

Parental Consent

If you are under 16 years old, you must first have parental permission before using our website or entering personal information.

Final Notes on this Privacy Policy

You have the right to access your personal data and know how it is being processed. Hopefully, the policy above adequately explains how your data is used.

Personal information will not be transferred unless we are legally obligated to do so. If you would like your information to be removed from our systems, please contact tovemaren@mamainthenow.com. You can request to be removed at any time.

Hygge in the Now contains links to other websites. As such, Hygge in the Now is not responsible for the privacy policies of other websites or the third party applications it uses.

If you have questions or concerns about this privacy policy, please feel free to contact us at tovemaren@mamainthenow.com

Thank you,

Primary Sidebar

About Tove Maren

Hej, I am Tove Maren, a Danish/ American writer living in the Greater Seattle area. Growing up in Denmark, I was raised on hygge and insanely salty licorice. You probably won’t share my love for Danish candy. But I am sure Danish hygge is perfect for you!

Let’s hygge together!

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hyggeinthenow

Hygge In The Now
Hygge is meeting friends at your favorite coffee p Hygge is meeting friends at your favorite coffee place… even if you are discussing middle school PTSA, school dances and budgets!
Hygge and happiness is: opening your Christmas pre Hygge and happiness is: opening your Christmas present from your sister and finding THIS masterpiece! 😍 Just thinking of all the hours she spent making this for me, warmed my heart! ❤️ Isn’t it an amazing blanket?! Thank you, @sonjaclingman ❤️
From our family to yours: Glædelig jul and a very From our family to yours: Glædelig jul and a very Merry Christmas. 🎄 🎅🏼❤️ Thank you for being part of this hygge-filled corner of the internet. I appreciate YOU and the positive energy you bring. I hope your days are filled with happiness and hygge - always! 🥰 Much love, Tove
Today I’m thankful for the foresight of 2005 me Today I’m thankful for the foresight of 2005 me when I asked my grandma if I could make photocopies of her cookie recipes. 🍪 👵🏻❤️ Next week, I will bake cookies with my boys - using grandma’s recipes - her cherished recipes. If you are still blessed with parents and grandparents, ask them for their recipes NOW - future you will thank you! ❤️
🪴 Before you buy plants for friends and family 🪴 Before you buy plants for friends and family this season, check this list of 10 beautiful non-toxic indoor plants! 🪴 Plants make great gifts, but keeping kids and pets in mind when shopping will make it a super gift-giving experience! 🎁 Post can be found in the profile link - or here: https://hyggeinthenow.com/indoor-plants-safe/
What’s bringing you hygge today? My grandma’s What’s bringing you hygge today? My grandma’s old fragile Christmas ornaments would never last a day on our tree. So I filled an old fish bowl with greenery and her Christmas decorations - for a fun way to display these memory-filled ornaments. 🎄❤️ Hygge in a fish bowl 🥰
#AD The Winter and Christmas boxes from @decocrate #AD The Winter and Christmas boxes from @decocrated made holiday decorating a breeze for this busy mom. Every season, I get boxes with color coordinated items and they generally mix and match in fun ways with boxes from previous seasons. Every busy and tired mom should gift herself a subscription from Decocrated. Start today and save $15 with code: HYGGE15 - link: https://glnk.io/lrlnz/15  #whyidecocrate  #Decocrated  #decocratedwinter2022
Finding beauty in nature is easy. Just look up, lo Finding beauty in nature is easy. Just look up, look down - it’s all around you. 🏔️❄️
#ad Now that we have Halloween safely behind us, l #ad Now that we have Halloween safely behind us, let’s bust out ALL the winter stuff!!!! ❄️ 
I got the Winter and the Christmas boxes from @decocrated … and swoon! 🥰
Warning ⛔️ Spoiler alert! 🚨 
There are so many pieces in the winter box you can use throughout the year! 
The runner will look amazing on any festive table… but this is how I’ve decided to use it - with the snow flake on the wall and the candle holder and wooden runner from previous Decocrated boxes. Mixing and matching new with previous Decocrated decor has become my favorite way to decorate. 🏡❤️

Also, one can never have too many soft and fuzzy throws - nothing adds hygge to a room like a well-placed snuggly blanket. 😍
Check out the current Decocrated boxes for yourself: https://glnk.io/lrlnz/15
With code HYGGE15 you save $15 off an annual or quarterly subscription. It’s such a great deal - and you deserve it! 🎁 

Decocrated will change your home decor routine. Taking seasonal decorating from expensive and stressful to sanity- and money saving! 💰 🧘‍♀️ 

#whyidecocrate  #Decocrated #decocratedwinter2022
Hygge is connecting with nature on a brisk autumn Hygge is connecting with nature on a brisk autumn morning with your dog. 🐾 Don’t let the regal look of this dog fool you… he brought a wild rabbit into the living room the night before last. 😱🐰 - not quite the way I wanted to “connect with nature”… 🤣
This is where all the magic happens… or maybe it This is where all the magic happens… or maybe it’s more like “this is where I go to hide, surrounded by the things that make me happy!” 🥰 Do you have a nook, corner, area of the house that’s just for you?
📚 This book is HAUNTING me. 📚 “The Lost Gi 📚 This book is HAUNTING me. 📚 “The Lost Girls of Willowbrook” by Ellen Marie Wiseman!
@ellenmariewiseman has outdone herself with this page-turning historical fiction that will leave you missing the main characters and wanting to know more about these historical events. 
Her books are always well-researched and have deep human interest stories and connections. I finished the book last week and simply cannot shake the unsettled feeling it left inside me. 
You need to read this story… and all the other books written by Ellen Marie Wiseman. She quickly became one of my favorites after I read “The Orphan Collector”. 
Riveting, bone-chilling, heart-breaking… and I am still on the edge of my seat a week after reading the last pages. 

📕 This book and all my other recently read book-club-worthy books can be found here: https://www.amazon.com/ideas/amzn1.account.AHMZXZJHHVEY4SNJUKHXBKRETTVQ/15BLT7V7ERI3U 📕
🍂 The leaves are turning, there’s a chill in 🍂 The leaves are turning, there’s a chill in the air… how will you hygge with your family? 🥰 These 10 fun fall hygge ideas are a sure hit with kids of all ages! 🍂 https://hyggeinthenow.com/fall-hygge/ 🥰
It’s spooky 👻 season! ❤️ Are you pulling It’s spooky 👻 season! ❤️ Are you pulling out all the ghosts and goblins this weekend too? 🕷 🎃 How cute is this Halloween banner from the @decocrated Halloween box?! 📦😍 I will share more pics as I add other Halloween decorations… but this felt like a solid start! My subscription to Decocrated makes my seasonal decor-game super easy and fun. Check them out and save $15 by using HYGGE15 on either of their subscription plans.
Link:
https://glnk.io/mzz99/hyggeinthenow

#Decocrated  #whyidecocrate #Decocrated #DecocratedFallBox
Too soon?! 🎅🏼🤷🏼‍♀️ Too soon?! 🎅🏼🤷🏼‍♀️
Is there anything better than a whole day without Is there anything better than a whole day without deadlines or commitments?! 📆 24 hours of ME-time! 🥰
What do you do with all that time? 
Read? 📚 
Nap? 😴 
Or do you decorate for fall? 🍂 🎃 
My answer: all of the above! 

The fall box from @decocrated , paired with items from previous fall boxes make for a stunning entryway display… if I must say so myself. 
Sign up for Decocrated today to get in on their seasonal home decor subscription boxes - they are a game-changer when it comes to keeping your home looking fresh and decorated for the seasons - all the seasons! 
… and save $15 by using HYGGE15 on either of their subscription plans.
Link:
https://glnk.io/mzz99/hyggeinthenow

#Decocrated  #whyidecocrate #Decocrated #DecocratedFallBox
This is me… working my way into a busy week 🐌 This is me… working my way into a busy week 🐌 (Raise your hand if you feel the same way) 🙋🏼‍♀️
The weather is cooling and our to-do lists are mil The weather is cooling and our to-do lists are miles long. 🍂 It’s time for life - and you - to slow down and focus just a little on self-care. 🥰 There’s a free printable in this post - perfect for your little reading-nook! Let me know which one of these self-care ideas you are adding to your list… 📝❤️🍂 The post is called “The Best Self-Care Tips for When the Weather Cools” https://hyggeinthenow.com/fall-self-care/
Happy fall y’all! 🍁 This past weekend, I had Happy fall y’all! 🍁 
This past weekend, I had a few hours to spare, which never happens. I could have plopped down on the couch to relax - I sure needed it. But NO! 🛋 
Instead, I decided to decorate for fall - and let me tell you, it felt cleansing and refreshing! 🏡 
I dug deep in my storage shelves and revisited “old” @decocrated pieces from past boxes and then I mixed and match with items from the FALL and HALLOWEEN boxes. 🎃 👻 
In a few weeks, this fireplace will be my best friend - and I will sit by the warming flames as I work. 🔥 
This mantle makes me happy - and my husband even said “wow - look at you go!” 🥰
I think that’s man-speak for “buy more Decocrated boxes!” Don’t you agree? 🤔 
Check out your own FALL box here:

https://glnk.io/mzz99/hyggeinthenow

And use “HYGGE15” to save $15 - you deserve it! ❤️

#Decocrated #whyidecocrate
Thank goodness we don’t have to sustain life wit Thank goodness we don’t have to sustain life with this harvest - but here’s my first garlic! 🧄 ❤️ I enjoyed the process way more than what it yielded in food - and that’s perfectly fine! THAT is hygge! 🥰
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